LATICRETE New and Improved Floor Warming System

LATICRETE, a leading manufacturer of globally proven building solutions for the construction industry, has launched a new and improved STRATA_HEAT ™ floor heating system that includes an industry’s first high-performance underfloor heating wire and an uncoupling mat. As an underfloor heating system that can be installed under tile, stone, vinyl, carpet or hardwood floors, the STRATA_HEAT upgrade offers a faster, more consistent and more energy-efficient installation with a system guarantee thanks to the splice-free wire, transparent mat and thermal packing.

“Due to its sustainability, STRATA_HEAT offers customers security, increases thermal heat diffusion by 20%, reduces energy costs by up to 15% and minimizes cold spots so that the home feels more comfortable,” said Dustin Prevete, Senior Product Manager at LATICRETE. “Not only does this product have unprecedented innovative floor heating properties not yet found on the market, it also offers fluid and rapid use which is critical to improving general workability for both the installer and the end user . “

The updated STRATA_HEAT system features industry leading innovations focusing on the splice-free wire, the mat (for the moisture vents and translucent surface) and finally the heat pack for its performance enhancing capabilities. The first splice-free wire is a single diameter throughout, eliminating the need for users to bury the cold lead in the subfloor, eliminating a step in the application process and making installation faster and easier.

STRATA_HEAT is the only UL-certified underfloor heating system on the market. It reduces the heating of the floor and the cycle time to reduce energy costs. It is easy to use thanks to the intelligent “Floor Focused” thermostat, which can be accessed via a simple smartphone app. Smart home automation devices like Amazon® Alexa and a system guarantee.

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LATICRETE is a leading manufacturer of globally proven construction solutions for the construction industry. LATICRETE offers a wide range of products and systems that cover the laying and maintenance of tiles and stones, the laying and maintenance of masonry, resinous and decorative flooring, concrete construction chemicals, and the restoration and maintenance of concrete, including the LATICRETE® SUPERCAP®- Systems. LATICRETE has been committed to researching and developing innovative installation products for over 60 years and has built a reputation for superior quality, performance and customer service. LATICRETE methods, materials and technology have been tested by architects, engineers, contractors and owners on site and in the laboratory. LATICRETE products offer a range of low-VOC and sustainable products and contribute to LEED certification, exceed the requirements for commercial / residential VOC buildings and are backed by the most comprehensive guarantees in the industry. For more information visit

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