Local Roofing Preservation Company Announces Tree Planting Program

A new roof protection company in Windsor wants to give back to the community.

Light Green Roof Windsor has announced that it will donate a tree for each roof in 2021.

According to Matt Citron, director of sales and marketing, it was important for the company to announce the initiative on Earth Day.

“We found that many people are unlikely to be in a place where they can buy a typical roof replacement. We feel like we are giving back to the environment and the roofing industry generates around 15 million tons of waste annually across the board North America, “says Citron. “By deploying our solution, you are contributing to a large carbon footprint in North America.”

He says his company worked with Tree Canada and Team Trees.

“As a bio-based roof protection company, we should create an incentive that is tailored to the bio-based product,” he says. “So we partnered with Tree Canada and Team Trees to plant some trees in the area.”

Citron says they are still in the process of deciding where to plant the trees.

“It doesn’t matter how big the roof is. We feel like we’re doing our part by giving back to the environment,” says Citron.

Photo courtesy brightgreenroof.com

According to Citron, his company uses a 100 percent bio-based spray that is applied to asphalt roofs.

He says the spray will extend the life of the roof by five to ten years and will also restore the roof to its original color.

There are 11 Bright Green Roof dealerships across Canada.

– with files from AM800 Kristylee Varley.

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